I’m sitting here on the weekend looking at various Link Ups and Blog Party reminders and I realize that I have started to reduce the number of Link Ups, so I thought I would write something about the reason why I’m cutting back.
I know, I know, I hear you saying “Link Ups and Blog Parties” increase your exposure. I agree! I’m still cutting back though and here is why.When I first started blogging, I had no idea what a Link UP or Blog Party was. The great thing I have found in the ‘World of Blogging’ is that other bloggers are very helpful and supportive and I soon learnt the meaning of Link Ups and Blog Parties and how they work.
Well knowledge can be a dangerous thing and suddenly I was linking up to everything that I could. I was in a Link Up Frenzy as I wanted to get my blog out there in as many avenues as possible.
That was my first mistake!
The idea of link ups is to link usually 2 – 3 of your posts and then comment or share 2 or 3 others. This can be very time consuming if you are linking up to several and it can get to the stage where you are commenting more than you are writing your blog!
Co-Hosting is a great way to meet other bloggers, build a network and display your own work. However, I believe that if you are hosting you need more than ever to read and make valuable comments to contributors. To me, it is a ‘thank you’ to those linking up and a quick ‘thanks for linking up’ won’t cut it. You can imagine having a link up with 50, 80 or well over 100 posts and commenting on them all takes time. However, I think it is a great way to network.
Here are some tips I have learned on how to approach Link Ups and Blog Parties
1. Limit the amount of link ups to 4 or 5 per week
Don’t put pressure on yourself to link up to every Blog Party you see promoted. Ask yourself why you are linking up and how much time out of your week it will take linking up to various parties. Read point 5 to see why.
2. Find Link Ups which align with the ‘message of your blog’
I look at some link ups and there is a great variety of posts. This can be a good thing, however first and foremost you should be linking up with others who will benefit most from your ‘message’. I don’t tend to link up with ‘Motherhood’ links because my blog is about Midlife and how to lead a fit, healthy and active life in later years.
I quite like the link ups that perhaps suggest a theme or word to write about. This makes you think and can also help if you are experiencing a lapse in creativity.
3. Trial different link ups and then become selective
Link up to those that respond to your posts and you feel that most or all of the hosts and contributors are generally interested in what you are posting, as opposed to those that have the ‘link up and run’ attitude.
4. Build relationships with other bloggers in the link up
If you stick to a limited number of Link Ups you will find you start to build relationships with the ‘regulars’. Those bloggers who link up every week.
5. Use a Link Up Schedule
Try not to use the same post on each link up for that week. If you are being selective and only linking up with others who have similar niches you will find that you are seeing the same post on 4 or 5 different link ups in the one week. Try to work out a plan to rotate your posts. This may take a bit of practice and I haven’t quite mastered it yet.
6. Try co-hosting
There are always Link Ups looking for co-hosts. If you are interested in hosting a link up of your own, it is a good idea to start as a co-host so you can see the amount of work involved.
Link Ups and Blog Parties are great and I think they are vital to getting exposure, however remember,You Can't Link Up to Every Blog Party! So Be Selective - Quality not Quantity!Click To Tweet